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Marketing Workshops
Kester Marketing can facilitate marketing
workshops to develop the components of
Marketing Plan Builder
with the
key executives in your organisation.
This process ensures that you have valuable input to the plan from the people who have an intimate knowledge of the day to day business functions.. It gives your people "ownership" of the plan and helps to ensure commitment to its successful implementation. The workshops can be conducted on or off your site in a single all day session or in multiple shorter sessions to suit your individual requirements.
The process of planning and analysis that goes into the development of a marketing plan is every bit as important as the plan itself.
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